Allura has been in the fiber cement industry for over 75 years. That’s a lot of experience with siding, trim, soffit, and the like. But with only 6,000 organic visits per month, and a small percentage of the market share, they knew there was plenty of room for improvement.
The phrase “fiber cement exterior building products” doesn’t exactly get most people’s hearts racing, but getting people excited about their products is exactly what Allura USA needed to do. They needed more traffic, but didn’t want to use pay-per-click marketing to get it.
We performed meticulous keyword research to get Allura ranking in all the right categories, along with advanced on-page SEO optimization and expert link-building strategies. We also made use of Allura’s massive industry knowledge to create an engaging, high-quality blog – but not just any blog. The content was carefully and strategically designed to be keyword-focused, with the social promotion needed to regularly go viral.
If you want to stand out from your competitors and sell
more products to clients like architects, contractors, distributors, builders or remodelers, you’re in the right place.
With his deep understanding of residential and commercial material companies, Matt and his team develop SEO, PPC
and Content Marketing campaigns that connect with your prospects.
Get in touch today and let us craft your FREE game plan
to get you on the top.